Case Study
Case Study: How a SaaS Company Increased Profits by 34% with Data Automation
mySmartly Team
December 20, 2023
10 min read
This case study examines how a mid-size SaaS company transformed their decision-making process and achieved dramatic results in just six months.
The Challenge
The company was drowning in data but starving for insights. Their team spent 60% of their time on data collection and analysis, leaving little time for execution.
The Solution
They implemented an AI-powered decision automation platform that:
- Connected to all their data sources automatically
- Generated daily recommendations with clear action steps
- Prioritized actions based on projected impact
- Tracked outcomes to improve recommendations over time
The Results
Within six months:
- 34% increase in profits
- 40% reduction in time spent on analysis
- 28% improvement in decision speed
- 25% reduction in customer churn
Key Takeaways
The success wasn't just about the technology—it was about changing the decision-making culture. The platform enabled faster, data-driven decisions, but it was the team's willingness to act on recommendations that drove the results.